What we’ve achieved

TV ad run with Lloyds Banking Group on Channel 4 aimed to encourage more people to feel comfortable talking about their mental health to make it easier to offer the right support. The campaign featured celebrities, colleagues and members of the public talking about misconceptions in mental health.

Printed information guides to help people identify signs and symptoms of mental health conditions and where to seek help. Sent out to universities and GP surgeries along with guidance on how to signpost to the information. A digital version was also produced including real-life stories and a quiz to debunk common myths around mental health.

The UK’s first advice line and website helping thousands of people every year who are experiencing difficulties with both their mental health and money. 4 million people in the UK have both mental health and money problems, and a further 4 million are at risk because they’re having financial difficulties.

We have improved existing support groups as well as opening 40 new ones across the country. Support groups are volunteer-led centres for those experiencing mental health problems. They provide a safe space for people to learn new skills, meet new people and talk about their experiences without discrimination.